An on-demand shipping company approached us for an upcoming meeting where they’d be pitching out-of-the-box experiential campaigns to a world class customer. They had the ideas, but lacked the polish.
Our solution was to go simple and bold, combining brand elements like typeface and color, rather than going with an always-awkward pairing of company logos.
With such a primary palette, as well as the client’s spunky concepts, it made sense to develop simple, upbeat illustrations to buoy the vibe. I created a set of abstract packages for subtle effect on the title pages, which the client loved.
As with most pitch decks, a lot of the text had to be redacted to protect the client’s privacy.
